Ho tloha ha e thehoa ka 1994, MAC AIDS Foundation e fane ka liranta tse limilione tse 57 ho mekhatlo e linaheng tse 180. Mofuta oa 2010 oa Viva Glam o bitsoa From Our Lips. Li-shades tse peli - pinki e bolila le sekareleta se tebileng - li emeloa ke li-divas tse peli - Cyndi Lauper le Lady GaGa. Hona joale Vika Gazinskaya o tla ikopanya le linaleli tsena.
"Re bile metsoalle le Vika ka nako e telele, re tšehetsa lipontšo tsa hae, re haufi haholo le moea oa mofuta oa Vika Gazinskaya," ho bolela Valeria Filippova, moetsi oa litlolo ea ka sehloohong oa MAC naheng ea Russia. Kahoo ha basebetsi-’moho le rōna ba New York ba etsa tlhahiso ea ho nahana ka ‘moeletsi oa linaleli’ ea neng a tla tšehetsa Letsatsi la AIDS, ha ho motho ea neng a e-na le lipelaelo—e ne e ka ba Vika feela.”
"Ke rata MAC, kahoo ke lumetse ka thabo ho tšehetsa morero ona," moqapi o ile a lumela.